More Work
Wednesday, February 16, 2011 at 06:49AM Disclaimer: This post is not about my baby.
Instead it's about my business (my other baby).
October of last year I launched my website. I started the business in March of last year, but Isaiah (Ooops, there I go talking about him again) was coming in May so I only wanted to retain my current client base rather than obtain additional clients because I was afraid I wouldn't be able to handle it. That was a pretty smart decision, because having a newborn was even harder than I imagined. Around August though things were starting to get a little easier, Isaiah was going to a babysitter, and we needed more money, so we started the web design process & the marketing design process. Everything would have been fine, but in October we got married & the whole baby mama drama happened, and we became drastically more broke than before. So rather than spending all of my time marketing, I was working every event with Marcus to save money. Marketing was falling by the wayside. We had the website but no way of reaching out to potential clients to get them to visit it.
Then I met the perfect employee. I have really really high work & ethic standards, and she shared them. That's very hard to find in an employee. She was hard working, available, and we had shared a year of high school in Mississippi, so we got along really well. Her future was in social work (something else we shared), but she had lots of experience in event management, administration & sales. And she lived with her parents, so she didn't need a lot of money, she would be able to work on commission only basis & help us with events here & there. Perfect.
I was finally able to breath because someone else was focusing on marketing.
But it was November, pretty much already into the holiday season. This is usually the busiest season for caterers, but since I experienced a holiday season of catering at Cuba Libre, I learned that it's really only busy if you start going after business in the summertime or making yourself visible then or already having regular business that does events during the season.
So I wasn't expecting any results from my new employees's marketing efforts until after the New Year. Good thing I wasn't because we didn't get any.
She was still the perfect employee. We both decided that one day when I could pay her a real salary she would just transition into my personal assistant because she liked that kind of position better.
But then she realized she needed more education to get the positions she wanted in social work. And she moved out of her parents' house. And then she lost one of her roommates. So she needed to get a night job. But even that wasn't enough. And I couldn't give her enough events to work to make what she needed. Her commission would have been enough if she could have just put in a little more time. But it wasn't guaranteed, so one has to the smart thing to take care of the bills.
I'm so sad about it because I wanted her to work for me forever. My business would later be successful & then we would together open a foster home.
And now I'm worried & stressed because once again, I'm taking over marketing. I need more hours in the day.


